What does the founding of the Sugarhill Gang teach us about business development? What can we learn about management and leadership from Jay-Z’s decades-long dominance? What does Ice Cube’s refusal to accept $75,000 to remain a member of NWA tell us about risk management? What can we learn about market dominance from the Death Row and Bad Boy Records beef? What does the rise and fall of MC Hammer (and the near fall of Rihanna) reveal about the psychology of money management? Does Lil Nas X have anything to teach us about corporate diversity?